Our annual State of the Conference Industry survey is now open, and we need your input!
Each year for the past five years, Omnipress collects data from conference planners and association professionals to better understand trends surrounding conference content, including how attendees want to receive content, how associations provide it, and what changes lie ahead as demographics and preferences change. We use the survey data collected to publish our annual State of the Conference Industry Report, which will be released in January 2019.
Our goal with this report is to provide peer-to-peer benchmarking, as well as ideas and trends you can use in your planning sessions.
Omnipress Annual State of The Conference Industry Report
For instance, in the 2018 State of the Conference Industry Report, we saw a notable increase in the percentage of associations that are re-using their content beyond the conference. Associations are not only using content to promote their events, but they are also reusing it in order to reinforce learning after the event and to attract prospective members to the organization.
Additionally, meeting planners face an increasing challenge of trying to balance the diverse needs and preferences of a multi-generational audience, particularly as many organizations have not yet defined their plans to address the needs of younger members.
2019 Conference Industry Trends and Insights
What insights will we gain in 2019? We need you to help us determine that, and would love to have your voice included in this year’s results! The survey takes just 5-10 minutes to complete. All responses remain confidential for the report. As a thank you for your time, you can choose to be entered into a drawing to receive a $100 Visa Gift Card.
Please take a moment to complete the survey and to pass it along to your colleagues as well. We look forward to sharing the results with you in early 2019.