Get the advice, tips and how-tos that will help turn your association’s educational content into a valuable resource.
The following is a special post from Brooke Rossi, our summer Marketing Intern. Brooke is starting her senior year at the University of Wisconsin-Stout, majoring in Professional Communication and Emerging Media. Before returning to school, Brooke agreed to share her...read more
In an earlier post, we discussed how micro-learning—or “the delivery of bite-sized content nuggets”— is considered to be the #1 trend for training professionals in 2018. But this doesn’t mean it’s being widely executed. While some organizations are starting to...read more
Last week I spent some time in our order fulfillment warehouse, just as I do every week, observing and listening. It’s incredible to watch the team manage an order—from picking, kitting, packing and shipping—with such smooth coordination, like a symphony of movement....read more
In any organization, there are moments where leaders and team members stop and wonder how theirs compares to others in their industry. Are we really as far behind as we think? Are our challenges really that unique? How have others responded? Most of the time, it...read more
According to our annual State of the Conference Industry Report, a majority of associations recognize that education is the primary value their annual conference provides to attendees. And, the quality of educational programming is a major factor in whether an...read more
This year’s State of the Conference Industry Report makes clear that association professionals are facing new challenges as they strive to meet their attendees’ changing expectations. Between the growing number of formats associations use to deliver content, the...read more