Workshop and Seminar Books

The Challenge:

Year after year's a guessing game. How many books do you need for the pre-conference workshops? You always end up shipping some back to the office, have too many in inventory or not enough to fulfill bookstore orders. These solutions can help you go green and generate revenue.
    The Specs:

    • Order 200 copies before show
    • Use 100 for session
    • Sell 10 in bookstore
    • Ship 90 home to sit on shelf
    • Sell only 5 copies during the next year

Your Greener Solution:

Green Printing
  • Recycled paper and soy-based inks or low VOC toner
  • Environment friendly binding options and covers
  • Print only what you need for workshops (plus a couple extra)
  • Reorder copies needed for bookstore sales, and ship post-event
Results
  • 55% less virgin paper used
  • VOCs minimized with soy-based inks
  • Eco-friendly binding means less plastic production
  • Bottom-line results: lower copy count and reduced waste
All Electronic
  • Tech-savvy group? Provide books on CD and tell attendees to bring
    laptops
  • Provide printable copies online pre- and post-event

    Note: Some speakers and attendees find that keyboard note taking
    is distracting and limits the amount of information the attendee can
    absorb in a session.
Results
  • 100% less virgin paper used
  • VOCs related to printing eliminated
  • Cost-saving media delivery
  • Possible revenue generation through ecommerce subscriptions or file downloads

    Note: You may need to consider additional electrical charges from the host venue.
The Blended Approach
  • Set up print-on-demand option with Omnipress
  • Order 100 copies before the event
  • Sell 10 in bookstore to be shipped directly to customers
  • Let others order from home or office on-demand

    Note: With Omnipress, on-demand books and CDs are produced and fulfilled only when ordered.
Results
  • Almost 95% less virgin paper used
  • Low VOC toner used in
    on-demand process
  • Save on shipping, storage
    and waste
  • Budget savings with lower copy count and ultra eco-friendly online delivery
  • Possible revenue opportunity