Case Study:
American Industrial Hygiene Association
The American Industrial Hygiene Association (AIHA®) is a non-profit organization with 73 local sections and over 10,000 members. They are dedicated to educating environmental health and safety professionals on industrial hygiene through their 106 publication titles, 44 resale titles and university courses.
Bottom Line: AIHA® needed a fulfillment company who cared about their brand.
Upset Members and Poor Communication from Fulfillment Vendor
Upside down pages and incorrect covers should not be a worry when outsourcing your publications and course materials with a fulfillment vendor.
Unfortunately, inconsistent print quality wasn't the only problem AIHA® was experiencing. They were also receiving phone calls from angry members complaining about incorrect or missing orders.
International orders were being caught up in customs, domestic orders were delayed when the vendor had printing equipment problems; all of which AIHA® was finding out about through member complaints, not their fulfillment vendor.
Many missing and delayed orders were the result of a manual and complex order entry process. When an order went through, an AIHA® staff member had to email a spreadsheet of orders to the fulfillment contact for processing. If someone else was logged into the system, the contact had to wait to enter the order in. At times, this led to unfulfilled and forgotten orders.
Finding a Fulfillment Company Who Cares
The staff at AIHA® had enough with checking up on their fulfillment vendor and trying to explain issues to their members. It was time to find a fulfillment vendor they could trust; one who understands and cares about the effect print quality and timely delivery have on an association’s brand.
Trusted Partner and Streamlined Print and Fulfillment Process
For five years, AIHA® has trusted Omnipress with the printing of their conference course books. The established relationship, proven trust, attention to detail and competitive pricing made Omnipress the ideal candidate for AIHA®’s fulfillment.
As for the complex order entry process, Omnipress created a direct XML feed, so now AIHA® staff can simply release the XML data and it communicates directly to the portal for order processing.
What's more is since AIHA® streamlined their print and fulfillment process with one company, they have one less vendor to manage!
Fulfilling Orders is Now a Stress-Free Process
Since switching to Omnipress’ fulfillment solutions two years ago, AIHA® staff time has freed up from tracking down missing orders. Now they can now focus on managing the publications and their promotions. And when they do have questions about orders, there is always someone at Omnipress available to answer them.
"I have been with AIHA® for 10 years and have worked with many printers. Omnipress has been by far the most efficient, effective and friendly company I have worked with."
Katie Robert Manager, Product Development, AIHA®
