How eBooks Help Your Association

You’ve already done the most difficult parts of “eBooking” your association’s content: creating, publishing and archiving the books. When you work with us to create your eBooks, we use the writing, editing and layout design of your educational publications as they exist in print. If we’re already printing books and fulfilling your orders, all you need to do to take the next step is to give us a thumbs up to create your eBook.

Creating an eBook in addition to a printed publication will allow you to:

• Recognize Member Preferences
  As technology evolves, reading preferences change. Providing eBook versions of existing publications will demonstrate to members your technological expertise as well as your understanding that they want to be able to select their own content delivery method at the same time they select their publication.

• Expand Your Association Brand
  Providing an eBook version of your printed publications opens the door to a huge market. With eBooks, you will have the option to distribute your association’s content across growing, well-established markets such as Amazon and iTunes.

• Increase Bookstore Revenue
  Giving members another option for viewing content allows yet another opportunity to increase non-dues revenue. An eBook can be created from the same file as your printed publication. There’s no additional work involved.

• Leverage Valuable Content
  Your association already has an archive of valuable content. Offering this content in an eBook format is another way to leverage its value and remain relevant to your members.

It’s this simple: your existing library of printed publications can be easily converted to an eBook library. Your members will appreciate the choice of delivery options, and your association will benefit from increasing your marketing reach.

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